Integrity is more than honesty; it is congruence. It means being integrated and whole. It requires walking your talk, having the courage to act according to your values, and keeping commitments to yourself and others. 2. Intent (The Trunk)
Covey outlines a five-wave model to illustrate how trust radiates from within us and expands to the rest of the world:
Before you can build trust with others, you must be trustworthy yourself. Covey outlines the "4 Cores of Credibility," visualizing them as a tree to illustrate how trust grows from the inside out.